"Launched in 2011, Keepsake the Label is known for their contemporary take on classic silhouettes and styles. Directional and forward-thinking, the brand is led by head designer Carmen Dugan. Luxurious fabrics and timeless styles are a staple – making the wardrobe perfectly transeasonal and transitional. Their unique vision has mapped them on both the international and Australian fashion scene, loved by style icons Kendall Jenner, Gigi Hadid, Reese Witherspoon and Mila Kunis."
